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Adobe Journey Optimizer Developer Expert Sample Questions:

1. The dimensional entity that exists within the Real-Time Customer Profile data store (also sometimes referred to as lookup or classification schemas) is primarily used for what two purposes? (Choose two.)

A) It is leveraged during batch segmentation jobs that are run within the Real-Time Customer Profile,
B) It ensures that data is optimally stored to deliver real-time experiences and segmentation.
C) It helps simplify the modeling process in XDM by avoiding having to restate common data on either the event or the traits of a profile.
D) It allows Journey Optimizer to leverage the data for audience and segment qualification initiated customer journeys.

2. A marketing operator from a financial organization is creating a tax information email to be sent during the summer break and wants to give the customer the option to unsubscribe from future communications.
By default, how will the customer consent data be handled once they unsubscribe from the communication?

A) Consent is handled by the Experience Platform Opt-out schema.
B) Consent is handled by the Experience Platform Consent schema.
C) Consent is handled by the Experience Platform Subscription service.

3. A developer wants to create a landing page that customers will use to opt in and opt out of a subscription list, and after an update to their subscription, use a journey to send a confirmation message.
Which two must configured before creating the landing page? (Choose two.)

A) Confirmation message journey
B) Landing page preset
C) Error subpage
D) Subscription list

4. A developer is responsible for a large geographic region that covers multiple cities. Offers need to be set for each city. How many offers can be requested within a decision scope in an Offer Simulation?

A) 15
B) 50
C) 30
D) B

5. What is the correct definition of a Business Event in the context of how it works with the Real-Time Customer Profile?

A) A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.
B) A Business Event is an event that is linked to a specific profile. It must be defined utilizing an XDM event-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.
C) A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It is always followed by a Read Audience activity in a journey.

Solutions: